Where light becomes life—transforming technical luminaires into wellness tools that paint human experiences with precision, comfort, and soul.
Experience, ultimately, is everything. The Grace range gives specifiers the tools to shape spaces that enhance human wellness. Just as a painter’s many different brushes allow them to create a myriad of effects, the Grace range can create the right light for the right space, to make it human in all the right ways.
The Grace brand evolution brought human technology and wellness to the forefront through a series of video vignettes capturing contemporary human moments in light. These natural, evocative scenes achieved cut-through in a market traditionally focused on technical specifications and product features rather than human experience.
To communicate the brand's new wellness positioning, an iconographic language of five key wellness standards was developed, providing clear assessment and communication tools that demonstrate how Grace products enhance the human experience of any space at the product level.
